Home Jolbors Festival Awards Tashkent city identity
Tashkent city identity
Jolbors Festival Awards — 2019 / Concept / Design: Identity
Agency
Client
IGRAPHIC

Description

Tashkent
The capital of Uzbekistan. It is located in the plain of Chirchiq river at an elevation of 480 meters and occupies 30 000 ha. The architectural appearance of Tashkent stands out for obvious expressive cultural identity: ultra-modern buildings are harmoniously found side by side with medieval buildings. The distinctive image of vaulted arches, which can be found in almost all architectural objects, was taken for the idea of the city icon. The color palette complements the icon with the colors which are widely used in external decorations, souvenirs and traditional clothing.

Credits

Idea & Design: Vladimir Lukashov
Animation: Temirlan Aubakirov, Beibut Zhakhin
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